The Toyota 4Runner continues its steady progression, akin to the gradual movement of Earth’s tectonic plates. It first made its debut at the State Fair of Texas back in 2009, and since then, the fifth generation of Toyota’s mid-size SUV with a sturdy body-on-frame construction has remained a reliable presence on Toyota dealership lots across the nation. In 2014, it received a mid-cycle refresh, ensuring its ongoing popularity. And now, it’s back with a new feature that’s bound to turn heads.
Toyota has officially unveiled the 2024 4Runner, and the star of this new model year is a striking paint color called Terra. This unique earth-toned shade, combining shades of orange and brown, will be an exclusive option for the TRD Pro variant. The TRD Pro is renowned for its off-road capabilities and happens to be the most expensive trim in the lineup.
If you were considering a 2023 4Runner TRD Pro, it would have set you back $56,015. However, for the 2024 model, the entry price has increased by $300 to $56,315. To justify this cost hike, you’d need to have a strong affinity for the Terra paint. But if you’re not particularly drawn to the new color, you can still get your hands on a 4Runner starting at just $41,850. With the exception of the pricier off-road models, which are available only with four-wheel drive, most trims offer a choice between rear-wheel and four-wheel drive. Unfortunately, the 2023’s 40th Anniversary Special Edition won’t be making a return this year, as the transition from 40 to 41 isn’t as significant of a milestone.
Aside from the introduction of Terra, the 4Runner largely maintains its 2023 offerings in 2024. Under the hood, it retains the same power source, a 270-horsepower 4.0-liter V-6 engine producing 278 pound-feet of torque. This power is transmitted to all four wheels through an unusual, yet accurate, five-speed automatic transmission. All 4Runner models can tow up to 5000 pounds, making them capable haulers. Furthermore, every 4Runner comes equipped with the Toyota Safety Sense P suite, a collection of advanced driver assistance features including adaptive cruise control, automatic high beams, and automatic emergency braking, ensuring a safer driving experience.
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